High-Level Marketing Leadership Without the Full-Time Cost?

To scale efficiently, you need expert leadership, strategic direction, and executional excellence—but hiring a full-time Chief Marketing Officer (CMO) can be costly and time-consuming.

“These guys are the best in ecommerce. I’ve worked with Chris for over 5 years, and my boy is a beast!”
-David Shoham
CEO & Founder G1 Nutrition
“Chris was pivotal in helping build out the brand, get the brand awareness out there, and really scale it! You are one of the best marketers in the world. We call him the wizard.”
Austin Wright
CEO & Founder The California Beach Co.

What Does a Fractional CMO Do?

As your Fractional CMO, we take ownership of your entire marketing strategy and execution, aligning every piece of your marketing puzzle for maximum impact.

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Growth Strategy

Every brand needs a clear roadmap for success. We build and implement tailored marketing strategies that align with your business goals and ensure sustainable, profitable growth.

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Team Leadership

Your marketing strategy needs to align with every aspect of your business. We ensure seamless communication between teams to drive success.

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Growth Strategy

Every brand needs a clear roadmap for success. We build and implement tailored marketing strategies that align with your business goals and ensure sustainable, profitable growth.

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Team Leadership

Your marketing strategy needs to align with every aspect of your business. We ensure seamless communication between teams to drive success.

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Is a Fractional CMO Right for Your Brand?

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You need high-level marketing leadership but aren’t ready for a full-time CMO.

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You’re scaling and need expert guidance on strategy, data, and execution.

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You want a trusted partner to align all aspects of your marketing and sales.

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You need a roadmap to sustainable and profitable growth.

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Why Fractional CMO

A beautiful website is useless if it doesn’t convert visitors into buyers. We optimize your entire digital experience for peak performance.

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Executive-Level Expertise Without the Cost of a Full-Time Hire – A full-time CMO can cost upwards of $250K+ per year. Our Fractional CMO services give you the same level of expertise at a fraction of the cost, ensuring high-impact leadership without breaking the bank.

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Omnichannel Mastery for Holistic Growth – Enhancing website performance, UX/UI design, and Shopify management.

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Hands-On Execution, Not Just Strategy – Unlike consultants who provide high-level plans and leave execution to you, we stay involved every step of the way to implement, test, and optimize strategies.

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Proven Track Record of Scaling DTC Brands – With over $150M in eCommerce sales generated for our clients, we have a proven playbook for driving real, measurable growth.

MTM Watch
3x
ROI
3x
monthly sales
100%
digital-driven growth

Brands We've Scaled to Success

MTM Watch

We led a full-scale digital marketing transformation for MTM Special Ops Watches, tripling their e-commerce sales and ROI through strategic ads, SEO, content, and web design. Our work elevated the brand into a top-tier name in the luxury tactical watch market—all without retail locations.

Tushbaby

Tushbaby partnered with an email and SMS marketing team to significantly increase revenue through optimized flows, campaigns, and personalized SMS strategies. Through redesigns, testing, and targeted promotions, they drove strong results across both channels.

The California Beach Co

The California Beach Co. skyrocketed from a Kickstarter campaign to a $50M+ ecommerce powerhouse by leveraging a mix of aggressive digital marketing, iterative optimization, and a deep understanding of their market.

Let’s Build Your Brand’s Growth Strategy Together

Scaling an eCommerce brand takes more than guesswork—it requires expert leadership, data-driven strategies, and relentless execution. At McHammer Marketing, we step in as your Fractional CMO to drive real, measurable growth while ensuring your brand thrives in a competitive market.