CMO-Level EXPERTISE Without the Full-Time Cost

To scale efficiently, you need expert leadership, strategic direction, and execution excellence. However, hiring a full-time Chief Marketing Officer (CMO) can be costly and time-consuming. Schedule a call to hammer your marketing down with a Fractional CMO.

“Chris is the best CMO in eCommerce. I’ve worked with Chris for over 5 years, and my boy is a beast!”
-David Shoham
CEO & Founder G1 Nutrition
“Chris was pivotal in helping build out the brand, get the brand awareness out there, and really scale it! You are one of the best marketers in the world. We call him the wizard.”
Austin Wright
CEO & Founder The California Beach Co.

What Does a Fractional CMO Do?

As your Fractional CMO, we take ownership of your entire marketing strategy and execution, aligning every piece of your marketing puzzle for maximum impact.

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Growth Strategy

Every brand needs a clear roadmap for success. We build and implement tailored marketing strategies that align with your business goals and ensure sustainable, profitable growth.

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Team Leadership

Your marketing strategy needs to align with every aspect of your business. To drive success, we ensure seamless communication across departments and teams.

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Growth Strategy

Every brand needs a clear roadmap for success. I build and implement tailored marketing strategies that align with your business goals to ensure sustainable, profitable growth.

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Performance Optimization

I improve weaknesses and enhance strengths through research and analysis to increase revenue and profit margins. Campaign management and coordination at an expert level.

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Is a Fractional CMO Right for Your Brand?

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You need high-level marketing leadership but aren’t ready for a full-time CMO.

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You’re scaling and need expert guidance on strategy, data, and execution.

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You want a trusted partner to align all aspects of your marketing and sales.

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You need a roadmap to sustainable and profitable growth.

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Why Hire A Fractional CMO?

Your eCommerce business needs more than specific roles. It needs skilled leadership to reach the next level.

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Executive-Level Expertise Without The Full-Time Cost – A full-time CMO can cost upwards of $250K per year plus benefits. Our Fractional CMO services give you the same level of expertise at a fraction of the cost, ensuring high-impact leadership without breaking the bank.

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Omnichannel Mastery  – Cross-channel campaign coordination requires leadership and skill at an executve level.

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Hands-On Execution, Not Just Strategy – Unlike consultants who provide high-level plans and leave execution to you, we stay involved every step of the way to implement, test, and optimize strategies.

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Proven Track Record of Scaling DTC Brands – With over $150M in eCommerce sales generated for several seven and eight-figure brands, I have a proven playbook for driving real, measurable growth.

MTM Watch
3x
ROI
400%
monthly sales
100%
DTC Sales Increase

Brands We've Scaled to Success

The California Beach Co

Let’s Build Your Brand -- Together

Scaling an eCommerce brand takes more than guesswork—it requires expert leadership, data-driven strategies, and relentless execution. At McHammer Marketing, we step in as your Fractional CMO to drive real, measurable growth while ensuring your brand thrives in a competitive market.